Online Marketing


A marketing plan forms the basis of your marketing activities. A compact and operational plan ensures that all your marketing activities are connected and that one line is followed. A marketing plan consists of different parts:

  • Who are you and what does your brand stand for?
  • Which products or services do you offer?
  • What are your distinguishing characteristics compared to your competitors?
  • Who do you want to reach? What is your target group?
  • Where is your target group located? In which groups do they unite? Which media do they consume?


Our Strategy

WISMAD is a creative online marketing agency from Lucknow. We tell your company story through branding, marketing, and storytelling; stories that people believe in and want to connect with. Because people always invest in stories, never in companies.

We are there for organizations that are big or just want to become big. For initiatives that believe in themselves and have something to say. As a leading internet marketing agency, we help them grow, for example with-
  • Digital Marketing
  • Digital Advertising
  • Web Analytics
  • Content Creation and
  • Social Media Marketing

We ask, research, analyze and optimize. And we all do that to tell your story. Because you believe in your story so start telling!

Online marketing does not offer you a quick profit. It is a marketing technique that, just like good wine, keeps getting better. We analyze, anticipate and implement. We use sharp online marketing techniques for this, based on your wishes.

What can Online Marketing Mean for Your Organization?

When you decide to get started with online marketing company, it is important to know how your organization is positioned. And, perhaps more importantly: how your organization can best position itself. Market research helps us decide which way to go. Or keep following.

At WISMAD, a notable digital marketing agency in Lucknow, we do this for example through a creative session. That is often our starting point. Together we determine what is important. Who you want to reach and what you actually need to achieve your goals. When all noses are heading in the same direction, we will get started with digital marketing.

For this, we use all kinds of online marketing techniques such as-
  • Search Engine Optimization (SEO)
  • Keyword Analysis
  • Pay Per Click
  • Social Media Marketing and
  • E-mail Marketing

Online marketing is, therefore, a collective name for all sorts of individual techniques. Techniques that we all prefer to use to put your brand in the spotlight.

Our Method

In the marketing plan, you can expect us to look critically at current resources. Based on keyword analysis, target group analysis, and Google Analytics, we provide advice in a practical plan to optimize your media channels. Consider, for example, the optimization of a website, by means of a good sitemap, SEO texts, conversion possibilities, etc.

We also advise you on the best way to reach the intended target groups. In this advice, we consider both online and offline means of communication, such as-

  • Google AdWords
  • Facebook
  • LinkedIn
  • Magazines, websites and events.

We conclude our marketing plan with a cost overview, in which you will find the budgets that we advise per media channel and also what the costs are when our marketers carry out the campaigns for you.